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How a Growing Franchise Builds Its Brand Through Local Marketing
Q&A with Direct Energy Vice President of Marketing Dave Kozak National brands looking to capitalize on the consumer trend of buying local often rely on affiliates—franchisees, dealers, agents, or distributors—to carry their marketing message to local audiences. Brandmuscle’s recent research explored the nuances of these distributed marketing networks and some of the ways national brands…
Borneo Oil records stellar 3QFY16
Borneo Post – 30 Disember 2015 KUCHING: Borneo Oil Bhd’s (Borneo Oil) earnings in the third quarter of financial year 2016 (3QFY16) jumped more than three times to RM5.26 million from RM1.47 million recorded in 3QFY15 ended October 2014. At the same time, Borneo Oil said 3QFY16 revenue increased by 13.2 per cent year-on-year…
Untung Pracukai Suku Ketiga Borneo Oil Melonjak Kepada RM5.26 Juta
Bernama – 30 Disember 2015 KUALA LUMPUR, 29 Dis (Bernama) — Keuntungan sebelum cukai Borneo Oil Bhd’s (BornOil) melonjak kepada RM5.26 juta bagi suku ketiga berakhir 31 Okt 2015 daripada RM1.47 juta bagi suku sama tahun sebelumnya. Dalam makluman kepada Bursa Malaysia, syarikat berkata pendapatan meningkat kepada RM23.96 juta daripada RM21.16 juta sebelum ini.…
Sektor francais tak terjejas
28 Disember 2015 – Harian Metro Industri francais sememangnya dikenal pasti antara sektor yang mampu menjana perolehan negara memandangkan ia mampu berkembang sekitar 15 peratus setahun. Setakat 2014, industri itu menyumbang 2.5 peratus iaitu RM26.15 bilion kepada Keluaran Dalam Negara Kasar (KDNK). Persatuan Francais Malaysia (MFA) adalah salah satu organisasi bukan kerajaan yang diiktiraf kerajaan…
Kualiti keutamaan Adan Laundry
27 Disember 2015 – Sinar Harian Syed Kamarulzaman (empat, kanan) dan Zamani (tiga, kanan) ketika pelancaran cawangan Adan Laundry ke-37 di Saujana Utama, Sungai Buloh. QUBAH Emas Resources melalui jenama francaisnya, Adan Laundry meluaskan rangkaian niaga dengan pembukaan cawangan kedai dobi baharu di Saujana Utama, Sungai Buloh. Pengarah Urusannya, Zamani Zakaria berkata, walaupun Adan…
