Kuala Lumpur, 12 November 2018,
The Malaysian Franchise Association (MFA) is targetting 12,000 visitors to the Franchise International Malaysia (FIM) 2019 event and franchise investments worth RM400 million.
The three-day event will be held from April 5 next year at the Kuala Lumpur Convention Centre.
Chairman Datuk Radzali Hassan said the target was based on the success of FIM 2018, which recorded a transaction value of RM370 million from over 100 local and international franchise brands.
Speaking at a media conference here today, he said 30 per cent of the 140 booths provided at FIM 2019 had been taken up.
Radzali said foreign franchisees and franchisors, including from South Korea, Taiwan and Australia, will be taking part at FIM 2019, a platform for franchise industry players to promote, share ideas and knowledge, and expand their business network.
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