Kuala Lumpur, 29 May 2024,
The government, in collaboration with the Malaysian Franchise Association (MFA), plans to organise six international trade missions this year to foster and encourage more franchise exports abroad.
Minister of entrepreneur Development and Cooperative Datuk Ewon Benedick said the trade missions that were already carried out were in Abu Dhabi and Taiwan and will continue to Thailand, the United Kingdom, Indonesia and the Philippines until the end of the year.
“In 2023, a total of eight international programmes and trade missions were held which generated RM864 million in potential investments compared with RM689 million in 2022.
“I congratulate all parties involved in making this programme a success, and it is hoped that the recorded potential investments can be realised successfully,” he said at the Malaysia Franchise Awards 2024 ceremony, here, tonight.
To date, Ewon said the number of franchise businesses registered with the Registrar of Franchise in the Ministry of Entrepreneur Development and Cooperatives (KUSKOP) amounted to 1,274 companies.
“Such achievements are important for enhancing the scale and competitiveness of franchise businesses comprising micro, small and medium enterprises (MSMEs),” he added.
Ewon said this is in line with the goals of the National Entrepreneurship Policy2030 ( DKN 2030 ) to increase the number of high-quality, viable, resilient, globally-minded, and competitive entrepreneurs.
–BERNAMA
Source: Bernama
Full Article: https://www.bernama.com/en/business/news.php?id=2302730
