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Franchise Highlight

SOFT LAUNCHING FIM2020

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Date/Time
Date(s) – 20/01/2020
12:00 am

Location
Renaissance Hotel

Categories


MFA Representatives:

1. Datuk Dr. Hj. Radzali Bin Hassan (Chairman)
2. Dato’ Zahriah Abdul Kadir (Vice Chairman)
2. Mr. Deric Yeo (Vice Chairman)
3. Mr. Mohamad Shukri Salleh (Secretary General)
This event was attended by Dato’ Seri Saifuddin Nasution Ismail. Also present were Secretary General of KPDNHEP, Datuk Muez Abd Aziz, Deputy Secretary General (Domestic Trade), Dr. Alauddin Bin Sidal and Director of Distribution Trade and Business Sector, Mr. Shamshuzaman Bin Haji Sulaiman. Coming to its 27th year, Franchise International Malaysia 2020 (FIM2020) witnessed participation from more than 100 local and international franchise companies from 14 countries including Australia, Netherlands, Taiwan, Indonesia, Italy, Jordan, Russia, Singapore, South Korea, United States and others.
FIM2020 carries the theme ‘Beyond 2020: Towards Digitalising Franchising’, reflecting the digitalisation challenge faced by the franchise industry in Malaysia for modernising the functionality of human resources, fulfilling clients’ predictions, improving business operation processes, and developing a digital business model.
Nevertheless, a vote of thanks and utmost appreciation to our main sponsors, namely Perbadanan Nasional (PNS), Revenue Valley Sdn Bhd (The Manhattan Fish Market), Marrybrown Sdn Bhd (Marrybrown), Cleanpro Express Sdn Bhd (Cleanpro) and Muzart Learning Centre Sdn Bhd (Muzart).
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