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Franchise Highlight

International Market Update Session (IMUS) – Turkey and Egypt

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Date(s) – 06/02/2020
11:00 am – 1:00 pm

MFA Training Room


Malaysian Franchise Association (MFA) was hosting an International Market Update Seminar for two biggest potential expansion country which is Turkey and Egypt. This seminar was aimed to update the franchise fraternity on the current trends, opportunities and strategy of doing franchise in these two countries.

This seminar has been attended by more than 30 Franchise Executives. MFA has also invited MATRADE to share on latest Market Development Grant (MDG) which aimed to facilitate Malaysian exporters’ core expenses in promoting Malaysian made products or services globally. While, MFA also presenting a brief on Enhanced Franchise Development Program (EFDP) for year 2020.