Riyadh, 14 Jan 2019,
Saudi Arabia has acquired 50 per cent of the franchise market value in the Middle East and Africa estimated at $30 billion, said organisers of the upcoming Saudi International franchise Expo 2019, in Riyadh.
The second edition of the event is being held in strategic partnership with Monshaat from February 4 to 6 at Riyadh International conferences and Exhibition Centre.
The trade fair is an essential opportunity to identify trademarks with its various activities, exceeding 15 branches for education, tourism, technology, health, and food industries to engage the leading brands to the Saudi market.
Source: Trade Arabia
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