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Franchise Highlight

What is EFDP?


Official EFDP logo black

Enhanced Franchise Development Program (EFDP)

In 2013, the services sector contributed 55.2% to GDP. To achieve the target of 60% by 2020, the Government will boost the services sector by implementing several initiatives such as Implementing the Services Sector Blueprint, Setting up a Services Sector Guarantee Scheme, Establishing a Research Incentive Scheme for Enterprises (RISE), Reintroducing the Services Export Fund (SEF) and Strengthening the Franchise Development Scheme.

During the 2015 Budget speech, the Prime Minister Y.A.B. Dato’ Sri Mohd. Najib Tun Abdul Razak,  announced a RM20 million budget allocation for Franchise Development Scheme or EFDP to be implemented by MDTCC and MFA. EFDP is an enhancement program for the existing Franchise Development Program (FDP). The prime focus of EFDP will be on to nurture and encourage more franchise exports to foreign countries.

Currently there 60 franchise brands penetrated to 55 countries with 2,380 outlets.

More information on EFDP will be available in the EFDP section soon. Stay Tuned.